OUR CLIENTS
True Blaq Ltd is indeed a premier Event management and promotions Companies. True Blaq constitutes of highly professional, experienced and dedicated staff with the sole vision of achieving excellence in planning organizing and executing all types of events with the aim of creating viable product and service awareness for our corporate clients. We are privileged to enjoy a continuous successful working relationship with a number of corporate clients including UDV, Glaxo SmithKline and Nation Media Group,Miss Universe,Tafsiri Entertainment Group,Mrembo Ltd,Safaricom,Western Union, Immigrant Magazine, Konyagi-Julius Imports, Celtel, Institute for the Education in Democracy (IED), Population Services International (PSI), Open Society Initiative East Africa (OSIEA), East African Breweries Ltd (EABL), Copyright Society of Kenya, British American Tobacco (BAT), Music Television (MTV Base), United Nations Childrens’ Emergency Fund (UNICEF), Uchumi Supermarkets. Nokia, Motorola, CFC Life , Safaricom, Aberdare Safari Hotels, Nation Media Group, East Africa Motor Show, Child Line Kenya, St Austins Schoolto mention a few.
PAST EVENTS
Amongst our numerous events we have organized, some of our major successes include:
1. Tusker Feel The Pride US Tour 2008
2. Immigrant Magazine Bussiness Mixers 2008
3. San Diego IRB Sevens Rugby Tournament Festival 2007 & 2008
4. Celtel ‘Bonga na Bob’ promotion Dec 2007
5. Afrika New Year Festival Miami Florida 2003 & 2007
6. Celtel ‘ Jiachilie’ promotion October 2007
7. Smirnoff ‘Raev It Up’ parties and documentaries for advertising purposes August-September 2007
8. Celtel Shuka Shuka Tariff August 2007
9. Colgate Palmolive Directors launch July 2007
10. Celtel ‘Chakaza Ushinde Nyumba’ promotion June-July 2007
11. Celtel Uhuru Tariff promotion May 2007
12. West Coast Labor Weekend Extravaganza FT. White Linen Boat Cruise Party 2006, 2007 & 2008
13. Motorola Krzr Launch Dec 2006
14. Tusker Project Fame: Smirnoff Way Out parties Dec 2006
15. Los Angeles IRB Sevens Rugby Tournament Festival 2005 & 2006
16. MTV Base Alert with Motorola Dec 2006
17. Child line Kenya Launch November 2006- Childline Kenya launched a hotline for children.
18. East Africa Motor show August 2006- Trueblaq and Mash Auto organized a showing off platform for souped-up cars at the Carnivore grounds.
19. Vijana Tugutuke Launch May 2006- Country wide campaign in conjunction with ECK to educate the youth on acquiring a voters card and using it, Launch dinner in March 2006 at the Intercontinental hotel and production of documentaries of all towns concerts, road shows and artistes interviews.
20. UNICEF Stop the violence against children Launch- July 2006 This is a Countrywide Campaign in all major districts of Kenya educating people against child abuse, UNICEF trueblaq, private sectors the government of Kenya are behind the campaign.
21. Uchumi Re-Launch – October 2005
Uchumi Supermarket re-strategizes and relaunched its branches round the country. True Blaq limited was contracted to handle the logistics & below the line campaign that saw uchumi become a house hold name once again.
22. Population Services International (PSI) - August 2005
PSI commissioned True Blaq Ltd to encourage the Kenyan Youth in Mombasa to either abstain or have safe sex. True Blaq put together an outstanding beach party dubbed “Wakilisha Na Trust” that saw entertainment from local artists and current music that appeals to the youth. The event was very successful as it attracted 5000 revelers, who left wanting more!
True Blaq was in charge of co-coordinating the event logistics, ensuring that the message was driven across to the target market through competitions, condom quiz sessions; security of the revelers and programme run smoothly.
23. Nokia (South Africa) – July 2005
Nokia South Africa is looking at penetrating the African market soon. It was therefore necessary for Nokia to introduce themselves to the key players in the communication industry. This was done by holding a cocktail for 300 guests in Nairobi. True Blaq was contracted to organize the event which took on an Arabic/Coastal theme from beginning to end, i.e. food, set-up entertainment etc. This was a very important event for the Nokia team and it was very successful. The event run smoothly all through and the Nokia team and the guests left having experienced one of Kenya’s rich cultures.
24. CFC Life – May to August 2005
ALICO, one of Kenya’s well known insurance companies has re-branded, and is now known as CFC LIFE. The company name change needed to be known countrywide, therefore True Blaq Ltd came in to organize promotions in 8 towns countrywide i.e. Mombasa, Nakuru, Eldoret, Kisumu, Thika, Nyeri, Kisii and Kericho. The promotions were exciting and focused on educating the various markets on the new brand. This was done through exciting activities such as Q & A, use of giveaways as incentives and branding, entertainment (skits that were developed around the brand) etc. True Blaq Ltd was in charge of all the promotion logistics. The promotions run daily in each town.
25. SAFARICOM – Sambaza Promotion – May 2005
Safaricom launched the Sambaza Concept and contracted True Blaq Ltd to organize a weekend road show and promotion in Nairobi. The idea was to hype up the general public and create awareness around the new Sambaza Service. True Blaq Ltd organized for a truck that was heavily branded to drive around Nairobi all day communicating the Sambaza message and entertaining the public. The fixed location promotions were set up in areas that would attract the largest crowds. The promotion required a team of not less than 100 people who True Blaq co-ordinated along with the requirements of the promotion.
26. BAT Equatorial Conference – March 2005
True Blaq Ltd co-ordinated a business conference where delegates from the Africa Middle East Equatorial Area converged at the Nyali Beach Hotel. True Blaq was in charge of co-ordinating the conferencing logistics, implementing the team building activities and organizing the entertainment during the 3-day conference.
27. Supa Brite 25th Anniversary Celebrations - December 2004
True Blaq Ltd successfully organised the celebrations bringing together 300 of Supa Brites most important clients and suppliers in a grand celebration in commemoration of their 25th anniversary at the Splash Restaurant
28. Oktober Fest – October 2004
This was a charity project where True Blaq Ltd co-ordinated the logistics of the event and selling of stalls to different companies.
29. Aberdares Launch – July 2004
Trueblaq organized the unveiling of the new Aberdares Safari Hotels logo, which was held at the Jockey Club Ngong Racecourse in a colorful garden atmosphere, preceded over by the late Minister of Tourism Honorable Karisa Maitha
30. Mr. & Miss University – May 2004
True Blaq Organized Mr. & Miss University Kenya, where over ten Universities/Colleges were represented all competing to win the crown and represent Kenya in Korea in July 2004. The Chosen winners went ahead and made Kenya proud by bringing back the prestigious title of Miss University World wide and 1st Runners for Mr. University World wide.
31. Sean Paul – April 2004
True Blaq Organized the road show that saw international artist Sean Paul being welcomed in style with a well decorated 40 foot trailer and 20 outriders that had the town talking for days
32. St. Austin’s dance Festival – March 2004
True Blaq Organized a concert featuring top local artists to mark the close of the Dance festival, which featured entries from private high schools. The proceeds went towards the Mzee Tamaa Memorial Fund.
33. E-Sirs Memorial Jam- March 2004
The first year memorial of E-Sir Mmari’s death was commemorated by a touching get together for his family and friends held at a specially dedicated “Akademic Ballers” Night at Sikiliza. It was a special night, punctuated with dedications by his friends in the music industry, with the added bonus of 35% of the gate fee going towards the formation of the E-Sir Foundation
34. Sikiliza Akademic Ballers Night – March to 2005
A special campus night managed by True Blaq Ltd dedicated to campus students and all those young at heart who miss being able to dance the night away in an excellent dance hall atmosphere complete with lights and a new surprise each week.
35. Mzee Tamaa’s Memorial Concert – March 2004
The Tamaa concert was a fundraising concert organised to raise funds to offset the late Great Mzee Tamaa’s hospital bill and was a resounding success and fitting tribute to one of the founding fathers of the Entertainment Industry.
36. Nation ‘The Movement’ - February 2004
True Blaq decorated a 40-foot flat bed truck with Nation branding and loaded it with the Homeboyz and powerful sound equipment. This “float” was escorted by a convoy of unique and catchy vehicles and several roller skaters who were handing out flyers to advertise the Movement of the Homeboys to Nation FM.
37. BAT Equatorial Africa Area Launch - January 2004
This was the launch of a new corporate structure that entailed a 3 day programme where True Blaq organized and co-coordinated the formal and social itinerary for 30 Managing Directors and C.E.O’s from the Equatorial Africa Area.
38. Kenya Cricket Festival - December2003
This was a fun filled, music driven initiative to involve the corporate world in Cricket. Over 3-day period teams from several organizations pit themselves against each other during the day and partied with local songbirds at night.
39. BAT Open Day - December 2003
British American Tobacco Kenya Ltd contracted True Blaq to organize and execute their 3-part Open Day – 1st part being their Departmental Presentations followed by the Long Service Awards Ceremony.
40. Mr. Nice Fagilia Tour of Nairobi and Mombasa 2003
True Blaq boasts excellent connections with Artists from the greater East African Region, their Production Houses and Management. Through these we were able to contract Mr. Nice at the peak of his popularity in East Africa to do 3 highly successful shows that attracted 20,000 people in total.
41. The Safaricom 1,000,000th subscriber birthday party 2003
Largely due to the success of the Tamasha road shows, Safaricom was able to hit their target of 1,000,000 subscribers towards the end of 2003. We organized and executed a celebratory dinner party for 600 guests at the Carnivore Grounds.
42. Safaricom Tamasha countrywide road shows 2003
This was a series of road shows across 8 towns in Kenya. The aim of these road shows was to drive sales of 50,000 units of the Motorola T-190 and facilitate client-service provider interaction for Safaricom subscribers and dealers in an alternative yet accessible environment.
43. The highly acclaimed Miss Universe Kenya Finals 2002 & 2003. (We own the exclusive franchise rights for Miss Universe in Kenya)
44. Mrembo Fashion Show Boston USA 2003
45. The Last Mile Movie America Tour 2003
46. Safaricom Star Search 2002
This is a countrywide competition that seeks to showcase upcoming talents in different genres of music
47. The 2nd Nation Media Group Anniversary Party.
The Nation Media Group is one of the largest in the East African region with interests, from radio to television and print, which span several countries within the region. This was a celebration of their success in terms of their huge coverage of the region and the support they have enjoyed from their target market.
48. The Lucozade Energy Drink Launch.
The aim of this campaign was to reposition Lucozade in the market and to change consumption patterns with the aim of getting people to view it as an energy drink that can be taken any time and anywhere one needs a little energy boost as opposed to the traditional school of thought that viewed Lucozade as a drink for sick or recuperating individuals.
49. The Ribena Kids Crazy Olympics.
Ribena is a Vitamin C drink well known the world over. The Ribena Crazy Kids Olympics brought kids from different backgrounds together in the spirit of competition, in a fun and healthy atmosphere and pushed sales of the product.
50. Konyagi Gin Los Angeles Promotion 2008
51. Kleptomaniax Swing Swing USA Tour 2007
52. Longombas Vuta Pumz USA Tour 2006
